Accessibility in Graphic Design: What We Need to Consider.
I know in the past I didn’t always have these considerations in the forefront of my mind, it was when I was designing for the Charity sector I became much more aware and mindful of accessibility in graphic design. It’s important to prioritise the needs of individuals with disabilities, creating designs that are accessible involves understanding and time implementing the following key considerations:

  • Contrast and Colour:

    Use high contrast between text and background colours to make content easily readable for individuals with visual impairments. Avoid relying solely on colour to convey information, as some users may have colour vision deficiencies., like colour blindness where some people may not be able to distinguish between certain colours, most commonly between reds and greens and on sometimes blue colours.

Colour Blind test. accessibility-in-graphic-design-what-we-need-to-consider

 This colour vision test is named after the designer Shinobu Ishihara. The Ishihara test detects red-green colour deficiencies.

Colour blind simulator.accessibility-in-graphic-design-what-we-need-to-consider
accessibility-in-graphic-design-what-we-need-to-consider. Contrast of dark blue background and yellow text
Contrast of text and background colour

Adobe has a useful tool to check contrast and colour accessability

  • Typography and Readability:

    Choose legible fonts and font sizes to enhance readability. Use clear, simple fonts and adequate spacing between letters and lines. Avoid using decorative or intricate fonts that may be challenging to read.


    There is a great read on the Scope = Equality for Disabled People, website that discusses from a business perspective accessible fonts and readability: the basics.

    ‘Fonts can have an impact on our ability to read and get the information we want quickly. Written 28th February 2023 By Scope’

  • Alt Text for Images:

    Provide descriptive alternative text (alt text) for images to ensure that users with visual impairments can understand the context and purpose of the visuals. Alt text helps screen readers convey the content of images to users who are unable to view them.

  • Accessible Graphics and Infographics:

    When creating graphics and infographics, ensure that the information is also conveyed through clear and concise text. Use descriptive captions or summaries for complex visuals to make the content accessible to users with disabilities.

  • Video and Multimedia Accessibility:

    Provide closed captions and transcripts for videos to make the content accessible to individuals with hearing impairments. Implement audio descriptions for multimedia content to assist users who are visually impaired.

  • Navigational Clarity:

    Ensure that the design and layout of your content are intuitive and easy to navigate. Use clear headings, consistent navigation labels, and logical page structures to facilitate smooth navigation for all users, including those who rely on screen readers.

  • Responsive Design for Multiple Devices:

    Create designs that are responsive and adaptable to various devices and screen sizes. Ensure that your content is accessible and functional across different platforms, including desktops, tablets, and mobile devices.

  • User Testing and Feedback:

    Conduct usability testing with individuals who have diverse abilities to gather feedback on the accessibility of your designs. Incorporate user feedback to improve the accessibility and usability of your content and design elements.

By emphasising these considerations, designers can contribute to a more inclusive and accessible digital environment, ensuring that individuals with disabilities can access and engage with content without barriers. It is crucial to advocate for accessibility in graphic design to promote equal access and enhance the overall user experience for all individuals.

#Accessabiliy #design #graphicdesign #disability

To read more about colour see our blog post 



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