Identity Design

Nadia Myerson Coaching

Many brands struggle to communicate their identity clearly. For this project, I focused on creating a cohesive visual identity that reflects the client’s core values and engages their audience. The design included a bespoke logo, colour palette, and supporting collateral like the business card, designed to work seamlessly across digital and print.

Logo Rebrand for Nadia Myerson – Somatic Trauma-Informed Coach and Consultant

I was thrilled to be asked to design the logo rebrand for Nadia Myerson, a Somatic Trauma-Informed Coach and Consultant. My design process always begins with a deep dive into the heart of the business, its mission, goals, and ideal clients. This understanding forms the foundation for crafting a visual identity that is both meaningful and effective.

Nadia’s goal was clear: to stand out in her field and convey a professional, authoritative image, reflecting her empathic, supportive, and passionate approach, whilst retaining professionalism, credibility, and integrity. Her corporate clients are often CEOs, leaders, business owners, organisations who hire her for themselves and conduct workshops to support their teams, while her individual clients seek 1:1 coaching.

Mock up of business card design to illustrate the use of the Nadia Myerson Branding in print. Business Cards designed by Lisa Skadins | Liska Design Studio — Visual Identity Design

Visual Identity Design

The final logo design centres around a monogram of her initials, NM, this is her brand mark, crafted using a strong serif typeface to convey experience and authority. Inspired by Nadia’s work, I deliberately removed elements of the font, these subtle “missing” elements in the monogram symbolised the hidden challenges in mental health—the unseen barriers that hold us back.

For her name/word mark, I chose a unique typeface that bridges the classic and the contemporary—a blend of serif and sans-serif elements. I customised the typeface by removing the bars from the letter A’s, enhancing its distinctiveness and once again we echo the missing elements of the brand mark. The supporting sans-serif typeface represents the clarity and resolution achieved at the end of the coaching journey.

Even for a minimum logo-only package, I always create mockups to demonstrate how the design will appear in real-world applications. For Nadia, I showcased her logo on stationery, business cards, and roller banners giving her a tangible vision of how her rebrand will elevate her professional image and she can see clearly how the colour palette works.

The final result was a logo and visual identity that truly reflects Nadia’s expertise and the transformative journey she offers her clients.

If you want to discuss your next design project get in touch hello@liskadesignstudio.co.uk